The advent of programmatic advertising completely challenged the digital media landscape, particularly for Publisher’s, who rely primarily on advertising revenues to support their content production.
The Ad Operations team is no longer merely an implementation and delivery unit: it is now at the frontline of the revenue generating process, working hand in hand with the Ad Sales team, while protecting the inventory, guaranteeing campaign fulfillment and ensuring the best CPMs on auction based platforms.
We are ready to help you focus on what you do best: creating relevant content for your audience. Let’s us work along with you sales organization on growing your advertisement revenues.